LOCTITE® Partners with the TAG Heuer Porsche Formula E Team

The TAG Heuer Porsche Formula E Team races in the ABB FIA Formula E World Championship, the most innovative motorsport series.

LOCTITE® Brings Legacy of Performance to a New Partnership

Henkel, through its well-known LOCTITE® brand, partners with Porsche in the ABB FIA Formula E World Championship, the most innovative motorsport series.

With a strong legacy of performance, innovation, reliability and sustainability, LOCTITE® is the Official Adhesive Partner for the TAG Heuer Porsche Formula E Team, offering premium professional products and extensive technical expertise on the Porsche 99X Electric.

Shared Values

“In order to be successful in such a highly competitive racing series as the ABB FIA Formula E World Championship, we need strong partners who share our commitment and vision for the future of motorsports. The LOCTITE® core philosophy and products stand for innovation and sustainability which therefore makes it the perfect match for Porsche,” explains Thomas Laudenbach, Vice President Porsche Motorsport.

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A Winning Partnership

This partnership between Henkel, one of the global leading suppliers of adhesives, sealants and functional coatings, and Porsche, one of the most iconic leaders in motorsport, both with histories stretching back to the 1950s, is the continuation of a long, trusted collaboration.

Porsche Motorsport is constantly improving the Porsche 99X Electric in regards of efficiency and reliability and LOCTITE® provides adhesive solutions for many applications, both in the Porsche development workshops and at the racetracks.

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Meet Simona de Silvestro – TAG Heuer Porsche Formula E Test and Replacement Driver and LOCTITE® Brand Ambassador

Making the partnership even more rewarding is signing Simona de Silvestro as the most recent LOCTITE® Brand ambassador. Simona is a test and reserve driver on the TAG Heuer Porsche Formula E Team with years of IndyCar Series experience, including being the IndyCar 2010 Rookie of the Year!

Simona started karting at the age of 7 and remembers the red LOCTITE® bottles being a part of the racing toolkit since the beginning. She is joining LOCTITE® in encouraging women to build careers in predominately male industries.

High-Performance LOCTITE® Solutions in use on the Porsche 99X Electric

As part of the partnership the TAG Heuer Porsche Formula E Team uses a wide range of LOCTITE® products, including a number of high-performance epoxy adhesives, retaining compounds, gap-filling adhesives, threadlockers (medium and high strength), structural adhesives, thread sealants and instant adhesives.

The deployment of these products ensures complete mechanical reliability for a host of key applications, which extend from suspension bearings, gearbox housing parts and powertrain bolts, through to steering wheel components, O-rings and cables. Porsche test rigs for engines and gearboxes also benefit from the high-performance LOCTITE® solutions.

LOCTITE 243 Blue Medium Strength Threadlocker

Loose connections in the drivetrain lead to uncontrollable driving behaviour. Securing connecting stud bolts with LOCTITE 243 prevents their loosening and failures that can bring the driver into life threatening situations.

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LOCTITE 3090™ Two-component Cyanoacrylate Adhesive

There is a lot of prototyping in the process of designing the race car and implementing changes and improvements. In this process LOCTITE 3090 has become indispensable because it bonds easily and quickly so many different materials that it becomes almost the only tool you need.

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LOCTITE 620 High Temperature Retaining Compound

Bearings on suspension parts need to stay in place under vibrations and various load scenarios and display very high shock resistance. LOCTITE 620 withstands all vibrations and shock impact, while the parts can still be disassembled as needed.

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Additional Products in use by the Team

 

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